London-based animation directing duo and toy designers Tokyoplastic (aka Sam Lanyon Jones and Andrew Cope) met in 2002 after Sam gate-crashed a party at Andrew’s. Ten years on, they take STYLE FRAMES through an impassioned but ill-fated pitch for a big UK mobile and broadband provider.
Even before Karen To graduated from CalArts in 2011 with a BFA in graphic design, LA studios like Brand New School and Stardust recognized her talents and put her to work creating style frames. Join us for a peek inside her wide-ranging portfolio of student and professional work. Read more
LA designer/director Bryan Lee views the pitching world from both the freelance design side and as the co-owner of The Armory, a new company representing directors and designers. Wearing both these hats, Bryan takes a few minutes to answer our questions… Read more
With clients including Brand New School, Buck, 1stAveMachine, Stardust, Sehsucht, Tronic, PostPanic and Onesize, Aras Darmawan works closely with top names creating pitchs for blue-chip brands. STYLE FRAMES takes a look at three of his most recent efforts. Read more
From his studio located in an ancient horse stable in Berlin, director/designer/animator Timo Boese conceives and creates motion design projects for broadcast, film, music video and interactive media. These style frames offer a small peek at the mind behind Read more
Take the STYLE FRAMES Survey and help us shed some light on the dark art of pitching.
Dutch motion director/designer Menno Fokma originally constructed these whimsical, otherworldly frames as an experimental series of personal illustrations called The Factory to “develop new styles and… create high-end renders.” But the imagery Read more
Originally from Pittsburgh,PA, motion graphics designer/animator Jonathan Winbush now lives and works in Los Angeles: “This project was a pitch for a WB Games logo animation to be used in front of their mature gaming titles such as Arkham City, Fear3 and Mortal Kombat.
Style frames usually strive to present the client’s story in the best possible light. But what does your pitch look like when the client wants to tell tragic, even horrific stories? The team at Studio AKA in London faced this question head on when asked to produce a series of TV spots aimed at keeping American teenagers from try methamphetamine. Read more
Every once in a while you spot a style frame worthy of framing: a visual so striking or divine it rises out of it’s earthly sales mission and lives free of any purpose except to make the world more pleasing. And then there’s the style frames portfolio of Brazilian-born director/art director Vinicius Costa, where the clarity, attention to detail and tangible presence of each panel makes choosing just one impossible. Read more
Los Angeles native Justin Leibow, co-founder and director at Superfad, says he devotes 50% of his work time to pitching on projects. Obviously it’s time well-spent as he and Superfad maintain their tenure at the top of the eat-or-be-eaten advertising and design ecosytem. Read more
New York, freelance director/animator/artist David Lobser keeps busy servicing A-list studios like Psyop, Brand New School, The Mill, Framestore, Blacklist, WETA and @Radical Media. Raised in Colorado and schooled at SVA in NY, Lobser also carves out time to Read more
Mischa Rozema founded PostPanic in Amsterdam in 1997 and built the hybrid studio into a dominant creative force in the motion world housing a stable of dynamic directors, assembling a client roster of A-list international brands and developing breakthrough personal projects like “The Postman Returns.” Read more
While pitching often inspires brilliant work, it also causes more frustration, grey hair and lost sleep than any other part of the design process. We launched the STYLE FRAMES to tackle both sides of that equation.
Freelance since 2009, German-Polish illustrator, designer and director Sebastian Onufszak applies his many talents to print, interactive and motion projects. He also kicks out serious style frames for studios like Brand New School, Buck, Dixon Baxi,
Frame, Ogilvy… Read more
Los Angeles freelance director/designer Nathaniel Howe (not to be mistaken for the Dragon Age character or the 18th century American Protestant minister) has built an incredibly diverse body of pitch work for TV projects as disparate as Read more
Claire Kho graduated from the Art Center College of Design in the Fall of 2009 using the past two years to build an impressive portfolio of style frames and pitch art for Motion Theory, Logan, Colour Movie and Brand New School. The designer and illustrator recently Read more
Parisian studio WIZZ originally evolved as the post and VFX division of live action prodco QUAD in 1999. Since then, the prolific company has spawned it’s own progeny including WIZZ design, WIZZweb and WIZZvfx.
The collective of designers, directors, animators and artists known as Superfad inhabit three very different corners of the US (Seattle, NY, LA); all the better they say to soak up a “wide array of cultural and intellectual influences” so they can fuse “fine art, science, math and literature with illustration, photography, and technology.” Read more
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